To commemorate Fire Prevention Week, Liberty Mutual is giving away the fire safety video, Be Fire Smart. The video can be viewed online at www.befiresmart.com and is distributed for free by more than 400 Liberty Mutual offices around the country.
In the video, Liberty Mutual uses its Where’s the Fire? fire safety exhibit at Epcot as a classroom. More than 500,000 seen this exhibit, which teaches about many of the common fire hazards in homes and other life saving tips.
The Be Fire Smart video gives parents a guide to open the discussion of fire safety, especially for young children ages 6-10. Children age five and under are twice as likely to die in a fire as the rest of the population, according to the National Fire Protection Association.
Results of a recent Liberty Mutual/International Association of Fire Fighters Fire Safety Census found that families across America are still dangerously negligent with critical fire prevention behaviors. For example, 84% of parents polled admitted that they do not frequently discuss fire safety with their children, even though seven in 10 parents also report their children are less than fully prepared to escape and survive.
“The survey clearly showed that parents have a difficult time discussing this topic with their children,” said Greg Gordon, Liberty Mutual vice president of consumer marketing.