(Appeared in print as "Something to Talk About") As evidence of the power of social networking, Facebook today boasts 900 million active users worldwide — an 800% increase in the four years since the service was launched. Businesses and public-safety agencies alike are trying to harness this power by using social networks as part of their public-information campaigns. But while the ability to post information and reach a large audience quickly is a great tool, it also can ...
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