Har-Rob Fire Apparatus in Syracuse and Priority Fire Apparatus in Courtland now represent Crimson Fire in New York state.

Har-Rob is a full-service dealer that offers apparatus sales and service, warranty work, preventive maintenance, parts and loose equipment sales to departments in a 19-county area around Syracuse. The entire sales team are either career or volunteer firefighters, while their service technicians either are or were firefighters.

Priority Fire was launched in 2005 and offers complete service for apparatus, ambulances and law enforcement vehicles. All of its employees have also served as fire-rescue workers. As a new Crimson Fire dealer, Priority Fire will serve nine counties in south-central New York.